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Corporate Brand:
Re-brand global design guidelines

Fresenius Medical Care Global Brand Guidelines 14
Our vision
How to use this manual
Global branding
X Basic design elements
Logo and super sign
Colors
Angled shapes
Typography
Image style
Graphic style
Surfaces
References
Addresses
Applications
Contact
Helvetica Neue Bold
23
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Helvetica Neue Medium
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Helvetica Neue Light
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Global Medical Office examples Fresenius Medical Care Global Brand Guidelines 190 Care Enablement examples Fresenius Medical Care Global Brand Guidelines 193
Our vision Our vision
How to use this manual Global Medical Office How to use this manual Care Enablement
examples examples
Global branding Global branding
Basic design elements Basic design elements
Applications Applications
Print materials Print materials
Digital Digital
Events Events
Office Office
Business stationery Business stationery
Inspirational examples Inspirational examples
X Global Medical Office Global Medical Office
Care Enablement X Care Enablement
Care Delivery Care Delivery
Contact Contact